The UK Vaping Industry Association (UKVIA) is the country’s leading forum for supporting and promoting the circa £1bn vaping industry.

Representing the entire supply chain and the largest proportion of the marketplace, our vision is a world where the life changing public health evidence of vaping products is fully understood and their positive impact is maximised.

To do this, we are focussed on the following priority areas:


Educating our stakeholders about the huge public health opportunity presented by vaping


Calling upon government and regulators for proportionate and responsible legislation


Growing the evidence base for vaping versus smoking


Championing the growth and opportunities of our industry


Forging strong relationships with key stakeholders


Setting the standard for the industry

Find out more

Become a member

Want to add your voice to the vaping industry? Feel your business could benefit from independent representation to the sector’s critical stakeholders? Want to benefit from the industry information we generate and participate in our activities?  The UKVIA is run by members for members and represents the complete vaping supply chain. Our founding members below form our advisory board.

Interested in becoming a member?

Find out more

Our industry at a glance


Vaping at least less harmful than smoking


Current vapers in the UK


Vapers that have stopped smoking altogether


Cigarettes not smoked due to switch to vaping

In the news

Keep up to date with the latest vaping industry news.

February 6, 2018 in Healthcare, Industry News

UKVIA’s John Dunne on BBC Victoria Derbyshire show on Public Health England e-cigarette review

Read More
February 6, 2018 in Healthcare, Industry News

Today Public Health England published their annual guidance for E-cigarettes. Our reaction was as follows: “The UK Vaping Industry Association welcomes yet another ringing endorsement for the positive public health opportunity that vaping represents. It is shocking that 40% of smokers haven’t even tried a vaping product to reduce or stop smoking, when the evidence quite clearly demonstrates it is the most effective way. “If we are to persuade the…
Read More
January 31, 2018 in Healthcare, Industry News

‘Vaping may raise cancer and heart disease risk’ – UKVIA statement

The study from New York University covered by in numerous news sources over the past two days is another example of an unsubstantiated alarmist headline based on a study that has little applicability to the real lives of smokers. As already noted by several leading UK academics, this American study does not conduct a direct comparison with smoking, nor does it recreate realistic vaping circumstances. It was also conducted on mice and…
Read More
Discover more

Keep in touch

Find out more about the UK Vaping Industry Association and sign up to our mailing list.

Get in touch